Do you remember the TV show Supermarket Sweep? Contestants had several minutes to fill grocery carts with as much stuff as possible. But the winner wasn’t determined by the quantity of stuff jammed into the cart, but by the total monetary value at checkout. The contestant with the biggest tab won the game.
The strategy is simple. Pass up the low-value stuff and load up on what’s going to pay off big at the checkout. Smart contestants had a plan of action and knew exactly where to head the minute that clock started ticking.
Christmas is like that. Once the season begins we start filling our “shopping carts.” We have lots of choices. What we choose will either pay off in terms of happiness, satisfaction, and pleasant holiday memories—or we’ll get negative results of dissatisfaction and disappointment fueled by guilt, obligation, and trying to meet others’ expectations. What we end up with when it’s all put away for another year will depend on the choices you make between now and then.
Measuring holiday value
In their book Unplug the Christmas Machine, authors Jo Robinson and Jean C. Staeheli say that while children may be quick to tell their parents they want designer clothes, the latest electronic gear, and brand-name toys for Christmas, underneath here’s what they really want: