The Story of Soilove

For years I thought I was the only person who knew about  something called Soilove.

Green bottle of Soilove

I first discovered it back in 1982 while searching for a laundry stain product that could beat the outrageously high price of the name brands. They were easy to spot because they were always shelved at eye-level.

When I reached to the top shelf and found a lowly mint-green bottle of an off-brand stain treatment called Soilove (pronounced “soil-love”), I was suspicious that anything so cheap could be any good. Still, I decided to give it a try.

Believe me, I love to find a bargain. But when the bargain brand outperforms its pricey competitors? Well, that really revs my engine.

Soilove is such an amazing product. It removes stains from laundry like you can’t believe. I’ve used Soilove it to get out new stains, old stains, red stains, grass stains, baby stains, food stains, blood stains, makeup stains, pet stains and every other kind of stain imaginable—except for yellow mustard. Not even Soilove can handle a yellow mustard stain.

Back then (we’re talking 36 years, here), I paid $.79 for a 16-oz bottle of Soilove. By some kind of cheapskate miracle, today a 16-oz bottle of Soilove retails for just $.99 provided you know where to look. 

Soilove continues to be available in 99 Cents Only Stores, which (hallelujah!) has expanded to more than 350 stores in California, Texas, Arizona and Nevada. That’s great news for those in the southwest. But not to worry if you reside elsewhere. You can order a case of 12 bottles of Soilove from Amazon. It’s still cheaper than its pricey inferior competitors. And it IS Soilove!

If you’re particularly frugal, you could easily stretch a case of Soilove to cover a couple years of domestic miracles.

Soilove has rescued so many things for me, I cannot imagine my life without it.

Over the years I’ve come up with many other uses for Soilove—other than removing every stain I’ve ever attempted from clothing, except for yellow mustard. Let me assure you that Frank Kagarakis, the owner of America’s Finest Products, Inc. in Santa Monica, Calif. and manufacturer of Soilove (yes, it’s made in the USA), tells me that the only approved use for Soilove is to apply it to washable fabrics to remove stains. That’s all. He does not endorse, acknowledge, promote or in any other way suggest that Soilove should be used for any other purpose. Neither do I.

Now that we have that out of the way, let me tell you all the ways I choose to use Soilove anyway—and have without any negative result.

JEWELRY. Soak fine jewelry in Soilove and then brush with an old toothbrush. Caution: Never put pearls, opals or other soft stones in any kind of cleaner.

BATHTUB. Cleans fiberglass and porcelain tubs beautifully.

STICKY LABEL REMOVER. How annoying is it to buy something beautiful only to have the label cemented right in the most conspicuous spot? Just spray on Soilove and let it sit for a few minutes.

HUBCAPS AND CHROME. Spray it on, scrub gently with a cloth or soft brush, rinse.

PATIO FURNITURE. Soilove will just melt away all that grime. Spray, let sit for a few minutes, scrub if necessary and rinse.

One last thing: I suggest you transfer Soilove into your own spray bottle. It will last a lot longer because that will allow you to be more judicious with its use. The bottle it comes in does not spray and if you try to treat your stains by pouring it on, you’ll waste a lot of the precious commodity. You only need to saturate a stain, not the entire item, in order for Soilove to do its miraculous work.

My industrial strength spray bottle from Home Depot works perfectly.

Spray Bottle labled and filled with Soilove

Recently, my husband and I relocated from California to Colorado. On that final day as we were loaded up and ready to roll on the road trip we’d been anticipating and planning for more than a year, we needed to make one final stop: The brand new 99 Cents Only Store in Cypress, Calif., where I ran in and picked up—you guessed it—a case of Soilove. 

Believe me, you’re going to love Soilove. 

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30 replies
  1. Kenneth Kellogg
    Kenneth Kellogg says:

    Was just looking for another 1/2 dozen bottles of Soilove at our local .99 Cent store oday, but it’s gone. Does anyone know of another chain store (not Amazon) that sells it?

    • Adrienne
      Adrienne says:

      I’m another user of more than 30 years! Statner Bros Markets, in So. California, carry single bottles for current price of $1.99. I have only used it on a variety of laundry stains, saturating each stain (never rubbing) while filling the washing machine. For old stains, soak Soilove treated laundry overnight. (I use laundry soap, whiteners &/or washing powder for the soak.) Mary Hunt, thanks so much for this article! To Mary & the many commenters, thank you for the many new uses. Having just bought a new HE washing machine, I was on the “hunt” for a newer stain remover. I shall look no further…my decades-long opinion of stellar Soilove has been confirmed & I look forward to trying the many new uses!

    • Kayloni Wong
      Kayloni Wong says:

      The way my mom taught me is to get the stained item (that is washable) and put the soil love onto the stain and scrub it together then once your ready throw it into the washer and u should be good

    • Sam
      Sam says:

      You’re right, there is a huge benefit to including soil ĺove with a load of laundry. For us, it literally preserves the vibrance of color and actually appears to restore colors, even, of your already dimmed colored clothes. It is recommended that a half bottle be used in each load of laundry. It really does work miracles similar to the stain fighting.

    • Gary Moore
      Gary Moore says:

      It will take two year old Ink stains out of your carpet !!! Without discoloring Your carpet color … I also have a barbecue next to my stucco wall which had eight years of smoking build up on it .. a completely blackend wall !!!! and it took it right off After soaking it for 10 minutes!!! I tried gasoline and a push broom and gasoline would not even budge it !! This stuff works on everything !!! Best stuff on the planet by far!!!

  2. LasVegasNative
    LasVegasNative says:

    I agree with this post. Been using it since the 1980s. Had a hard time finding it in recent years, then found it on Amazon. Bought bottles for all my friends. I told my friends to find something with an old stain and to try it out. Both reported old stain GONE! Not sure why it is not on every shelf in every store…it is the best stain remover out there. My dog recently vomited on my white comforter. I took 50% bleach and 50% water in a spray bottle, and nothing happened. I sprayed Oxy Clean on it, rubbed it and rubbed it, nothing. I received the Soil Love in the mail and put it directly on the stain. I rubbed the material together, thinking that would help it until I got to Laundry Mat to wash over sized bedding. Days later when making the bed, I realized the stain was no were to be found! I have loved his stuff for over 30 years.

  3. pennynibbelin
    pennynibbelin says:

    Should I use it full strength or half water in my spray bottle? I did use it full strength on a stain on my husband’s yellow t-shirt, and it took alot of the yellow out. I hope he doesn’t notice.

  4. Andrea C. Wirt
    Andrea C. Wirt says:

    I want to order Soilove but am discouraged by the comments about leakage in shipping and not receiving the correct number of bottles. Has this improved any?

  5. Annamarie
    Annamarie says:

    Mary, I have been trying to locate the product Soilove. Dollar store does not sell it. On line the cost is $14 and up. Cannot locate a retailer and cost of .99??

  6. Joanna H
    Joanna H says:

    I am normally a huge fan of yours, but today I’m appalled! After reading this article I searched for Soilove online and came across the website where low and behold it said the exact same thing you did in your article. Since there website has been running for I assume years I can only assume that you chose to plagiarize their work. You should be ashamed. If you are not going to write all your articles yourself, then at least give credit to the people you stole it from!

    • ABC
      ABC says:

      All I got when I clicked on the link was some kind of search page about bathroom remodeling. I even typed the url in by hand and got the same thing!

      • Raqs
        Raqs says:

        I was able to get to the website and they were even thanking Mary about that.
        Best unofficial uses for Soilove as shown on

        Thanks to Mary Hunt of Debt Proof Living for these great unofficial uses of Soilove.

    • Nicole Celli
      Nicole Celli says:

      You should be embarrassed. If you are not going to read the articles in their entirety, then at least have the decency to not make accusations against people without having all facts.

  7. PH
    PH says:

    I started using Soilove quite a few years ago (~8) when I read about on your column. Fortunately, I don’t have to use it very often so the 6 bottles I bought from a former source (I think Soaps Gone Buy) have lasted me this long. However, I now need it again and am glad to know it’s available on Amazon, even if it’s in a quantity that will likely last a decade for me 🙂

  8. Deb
    Deb says:

    So you are here now, in Colorado? Remember you have an open invitation to come to Fort Collins for coffee!!

    I do have a question though. Have you found Soilove at any of the stores here?

  9. Mary
    Mary says:

    I also use this as my first line of defense to remove stains. I just put a pin hole in the cover that come over the spout. I make sure that it alines with the small hole in the cap.

  10. Kate Glover
    Kate Glover says:

    I have used Soilove joyfully ever since I first read about it here. I collect a lot of great stuffed animals from Goodwill for our local hospice. They always go through the washer and dryer before I take them to hospice. A lot of them have stains of mysterious origins. Before they go in the washer, regardless of their material make-up, they get a good brushing with Soillove. I’ve taken out old coffee stains, marker names, grease, tire tracks, and literally everything I tried it on has been removed beautifully, usually in one washing. It is such a thrill to be able to donate a beautiful clean high-price stuffed animal, such as Gund or Build-a-Bear, to hospice. I’ve told everyone I know about Soilove, I’ve given away bottles to people who really need it, like young mothers. I wish there was a store close to me that carried it, but I don’t mind paying the shipping for such a great product. I cannot imagine being without it.


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